Wimberley Valley Art League Gallery Provides Special Venue for Artists in Wimberley, Texas
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May, 2007

The Wimberley Valley Art League (WVAL) launched a major venture towards promoting cultural tourism and establishing Wimberley as an art seekers destination with the unveiling of the WVAL Gallery in May, 2007.  This historic event for the arts movement in Wimberley was celebrated with a Grand Opening Champagne Reception at the main hall of the Wimberley Community Center. 
Serving as a continuing venue for local and visiting art appreciators to view and purchase the works of league members, the WVAL Gallery features a bimonthly juried show to showcase selections from emerging and established WVAL member artists.  Mary Mikel Stump, Art Gallery Director at Texas State University, was the opening show's juror. The events feature live classical or jazz musicians.

Music for the Grand Opening was provided by classical guitarist, Tony Morris, whose programs of classical guitar are aired on National Public Radio.  Gallery Curator, Alfredo Sanchez, installs each show in the carefully designed exhibition space which includes the WVAL's purchase of high quality art lighting and professional hanging systems. Sanchez has extensive background in gallery installations in the U.S., Mexico, and Europe.

WVAL President Deborah Elliott states, "We believe the Gallery will draw additional visitors to Wimberley and help promote our community as a vital arts district.  Cultural tourism is a powerful economic driver."  Elliott and President-Elect Marianne Vieregg praise the work of the Gallery Steering Committee which they have chaired throughout the planning process.  Committee members also include Ann Creech, Pat Haggerton, Lois Richards, Pam Lamoureux, Valerie Meek, Gina Casarez, Kay Collins, and Alfredo Sanchez.
In 1990, Pam Lamoureux, Lois Richards, and Gail Stoops organized the WVAL to encourage and promote the production and appreciation of fine art in the Wimberley Valley. Over the years, the WVAL has grown to 190+ members and now annually offers numerous workshops by established artists, an Artists Studio Tour, and a Holiday Show to provide exposure and marketing opportunities for members of the group. With the opening of the permanent gallery devoted to the works of members of the group, founding member Lois Richards exclaims, "This gallery is the fulfillment of our dream!"

Many of the stellar artists of the League are already represented in private galleries across the region, but there is a special charm in purchasing art in the locale where it was created. The WVAL Gallery makes such purchases easier for artists and art patrons.

Commissions on sales will help support the operations and functions of WVAL as the focus for arts education in the Wimberley Valley. The Wimberley Valley Art League is a nonprofit organization promoting the arts in the Hill Country for almost twenty years.